The Future Is Now

For some time now, I've been telling clients that the days of the media teasing us with "an upcoming story," knowing we will have to sit through the entire newscast to see it, are numbered. Why should everything BUT TV news be on demand? Now we hear that the iPod, that little device that lets you carry your home music library in your pocket for easy access anywhere, is already getting an update. Now you are able to download video as well as audio into your little friend, which should make podcasting grow exponentially. How long will it be until we will all click on the stories we want to watch, rather than sitting through others we don't want? Stay tuned (wait, isn't that what we're NOT going to do anymore??).

Your questions and/or comments are welcomed.